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Birka Line to Replace Old Ships with Hybrid Models

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Case Type: math problem.
Consulting Firm: AlixPartners first round full time job interview.
Industry Coverage: transportation.

Case Interview Question #01046: Our client Birka Line is an international shipping company that operates 1 passenger and 2 cargo ships in the Baltic Sea, between Finland and Germany. Birka Line was founded in 1971 and made their first voyage in November 1971. Currently the company is headquartered… Read the rest


Morningstar to Enter Annual Reports Printing Business

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Case Type: increase revenues.
Consulting Firm: AlixPartners first round full time job interview.
Industry Coverage: publishing; financial services.

Case Interview Question #01047: The client Morningstar Group (NASDAQ: MORN) is a specialized publishing company headquartered in Chicago, Illinois, United States. The company has 2 business divisions, one that prints SEC (U.S. Securities and Exchange Commission) disclosures and another that prints mutual funds’ prospectus. In… Read the rest

Brown-Forman Launches Targeted Marketing to Win Back Customers

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Case Type: increase sales; business competition, competitive response.
Consulting Firm: AlixPartners first round full time job interview.
Industry Coverage: alcohol.

Case Interview Question #01048: The client Brown-Forman Corporation is a multi-billion dollar liquor manufacturer began operations over 100 years ago. Currently, it is one of the largest American owned companies in the spirits and wine business. Based in Louisville, Kentucky, it manufactures several… Read the rest

Bristol-Myers to Market Cardiovascular Health Program

Bertelsmann to Shut Book and Music Club Business

U.S. Party-Plan Selling Company Expands into Latin America

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Case Type: growth strategy; organizational behavior.
Consulting Firm: L.E.K. Consulting first round full time job interview.
Industry Coverage: retail.

Case Interview Question #01051: Your client is an American party-plan selling company, which sells power tools through hosted parties. Tupperware is the classic example of this type of selling. The company has a small core of full-time corporate marketing staff that recruits consultants, who… Read the rest

South American Farmers to Process Soybeans in Asia

Stop & Shop Supermarket to Offer Internet Delivery Service

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Case Type: new business.
Consulting Firm: ZS Associates first round full time job interview.
Industry Coverage: e-commerce & online business; retail.

Case Interview Question #01053: The client The Stop & Shop Supermarket Company is a chain of supermarkets and grocery stores located in the New York, New Jersey, Connecticut Tri-state area. Currently the Stop & Shop chain operates about 200 stores in the… Read the rest


How Much Would You Pay for a 10-Minute NYC-London Trip?

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Case Type: pricing & valuation.
Consulting Firm: Boston Consulting Group (BCG) 2nd round full time job interview.
Industry Coverage: transportation.

Case Interview Question #01054: Your client is a genius scientist who has just developed a revolutionary product. It is a transporter machine that can take anyone (or anything) placed in it from New York City to London in 10 minutes. This machine is similar… Read the rest

Hughes to Spin Off Communications Satellite Subsidiary

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Case Type: investment.
Consulting Firm: IBM Global Business Services (GBS) first round full time job interview.
Industry Coverage: telecommunications, network.

Case Interview Question #01055: Our client Hughes Communications Inc. is a major provider of long-distance telephone service in the United States. It owns a subsidiary Hughes Network Systems LLC that is a communications satellite company. The subsidiary company is in the business of… Read the rest

German Diesel Engine Maker to Build More Capacity

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Case Type: business turnaround.
Consulting Firm: Siemens Management Consulting first round full time job interview.
Industry Coverage: industrial equipment.

Case Interview Question #01056: The client is a German company that makes diesel ship engines. They make 54 diesel engines per year. Annual sales are USD $500 million. They have 90% of the German market share for diesel ship engines. This past year, however, they… Read the rest

Private Cancer Care Centers Are Booming in China

Trek to Increase Shared Components Across Model Lines

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Case Type: reduce costs.
Consulting Firm: Siemens Management Consulting (SMC) first round full time job interview.
Industry Coverage: sports, leisure & recreation.

Case Interview Question #01058: Your client Trek Bicycle Corporation designs, manufactures, and markets a full line of bicycles. Under brand names Trek, Electra Bicycle Company, Gary Fisher, Bontrager, Diamant Bikes, Villiger Bikes, and Klein, Trek bicycles are marketed across North America, subsidiaries… Read the rest

Pfizer-Wyeth to Optimize R&D Portfolio Post Merger

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Case Type: organizational behavior; operations strategy, optimization.
Consulting Firm: Boston Consulting Group (BCG) first round full time job interview.
Industry Coverage: healthcare: pharmaceutical, biotech, life sciences.

Case Interview Question #01059: We just finished a post merger integration (PMI) project between two large pharmaceutical companies Pfizer and Wyeth. Each of them has broad product portfolios consisting of only branded or patented prescription drugs; neither… Read the rest

Playmobil Saw Toy Sales Stagnant in Europe


New England Ski Business Is Shrinking Substantially

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Case Type: improve profitability.
Consulting Firm: Capgemini first round full time job interview.
Industry Coverage: sports, leisure, recreation.

Case Interview Question #01061: Our client is New England Ski Resorts Association (NESRA), the trade association for ski resort owners and operators in the New England area (a geographical region which comprises six states of the northeastern United States: Connecticut, Maine, Massachusetts, New Hampshire, Rhode Read the rest

Kraft Foods to Partner with Maine Apple Farmers Cooperative

How to Maximize Daily Revenues at Soldier Field?

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Case Type: math problem.
Consulting Firm: AlixPartners first round full time job interview.
Industry Coverage: restaurant & food service.

Case Interview Question #01063: Soldier Field is an American football stadium in Chicago, Illinois, United States. You are the manager of a food concessions operation at Soldier Field. You have 100 employees who can each sell only one of the two products you offer: Coke… Read the rest

What Will My Phone Bill Be in Five Years?

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Case Type: estimate or guesstimate.
Consulting Firm: AlixPartners first round full time job interview.
Industry Coverage: telecommunications, network.

Case Interview Question #01064: I’m a management consultant working for one of the top consulting firms. My current phone bill is about $100 a month, what do you expect it to be in five years?

Additional Information: (to be provided only if the interviewee asks probing… Read the rest

How to Win a Price War in a Duopoly Market?

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